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The series was set on the fictional "Bar None Dude Ranch" near the city of Tucson, Arizona. It portrayed the lives of the ranch's owner, his son, and five teenage summer employees. Hey Dude was a comedy geared towards a teen-aged audience, and one of its main characters, Ted, often drew fan comparisons to the Zack Morris character from Saved by the Bell, another successful television sitcom of the era.

The owner was Mr. Ernst, a good-natured but somewhat bumbling dimwit with glasses, slight build, and a receding hairline. He bought the ranch – in this case, ill-advisedly – seeking escape from his high-pressure job as a New York City accountant. His son, Buddy, was displeased with the change of locale, primarily because he couldn't skateboard on desert sand. Buddy had a pet dog named Cassie. Featured early in the series, Cassie disappeared as the show continued.

The staff originally consisted of two boys and two girls. The boys were Ted, an enterprising troublemaker, and Danny, an easy-going Hopi Indian. The girls were girl-next-door Melody and rich girl Brad, who often wore dressy designer outfits at work, but was a very competent horse-rider. Her love-hate relationship with Ted was a plot thread during the first half of the series.

Ted later left the show for a time and was replaced by Ernst's nephew Jake, an eccentric slacker. Not long after, Kyle, a dim but handsome cowboy type, joined the cast. Soon after that, Ted came back, and he and Kyle became romantic rivals for Brad.

The only other featured adult was Lucy, a tough and authoritarian ranch-hand.

Hey Dude was filmed on location at the Tanque Verde Guest Ranch near Tucson, Arizona. The ranch is still in existence, though all the sets are long gone. However, the horse corral still stands.

There is a cult like following of the show on the Internet. There are strong demands for a DVD release, but Nickelodeon has yet to release it.

• Classic Nick fansite, includes themesong lyrics
• Fan site

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