Segar's first Thimble Theatre strip was published on December 19, 1919. Shortly after Popeye's introduction, the sailor quickly became the main focus of the strip, ands Thimble Theatre became one of King Features' most popular strips during the 1930s. Thimble Theatre was carried on after Segar's death in 1938 by several writers and artists, including Segar's assistant Bud Sagendorf. The strip, now titled Popeye, continues to appear in first-run installments in Sunday papers, written and drawn by Hy Eisman.

In 1933, Max and Dave Fleischer's Fleischer Studios adapted the Thimble Theatre characters into a series of Popeye the Sailor theatrical cartoon shorts for Paramount Pictures. These cartoons proved to be among the most popular of the 1930s, and the Fleischers - and later Paramount's own Famous Studios - continued production through 1957.

Since then, Popeye has appeared in comic books, television cartoons, a 1980 live-action film (Popeye, directed by Robert Altman), arcade and video games, and hundreds of advertisements and peripheral products.

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