Disney's Wizards of Waverly Place The Movie earned magical ratings this weekend, becoming the most-watched cable telecast of the year.
The movie pulled in 11.4 million viewers, 4 million of which were in the tween (9-to-14) demographic. The telecast ranks as the second-most-viewed original movie in the cable channel's history behind High School Musical 2.
This is the second big hit for Disney in as many months. The cable channel scored a big hit in July with its Wizards on Deck with Hannah Montana movie. The TV movie, a crossover of Disney's Wizards, Hannah Montana and Suite Life franchises, earned 9.3 million viewers.