The numbers are in, and True Blood is a bona fide hit for HBO. The early reports say that 3.7 million viewers watched the season 2 premiere on Sunday, a number that doesn't yet include the multiple airings the network offers.
That number might not seem high to American Idol followers who are used to getting more than 20 million, but for pay cable, this is huge. It's HBO's highest episode rating since The Sopranos season finale. True Blood season 1 debuted with just 1.44 million viewers, and the first season finale only earned 2.4 million viewers.
In other words, more than a million people got hooked on True Blood, and those are the kind of numbers that establish True Blood as HBO's next big franchise hit, a show that could easily run for five or six seasons.