'Turbo' Aims to Break DreamWorks Animation's Box-Office Addiction

"Turbo" won't be the biggest hit in DreamWorks Animation history, but the racing-obsessed snail's tale is still a landmark for the business -- the beginning of an era where DWA depends less on box-office and more on TV, video games, theme parks and merchandising.

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http://www.thewrap.com/deal-central/movies/article/turbo-shows-future-dreamworks-animation-about-more-movies-103936

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