‘American Hustle’: Expansion Explosion Bodes Well at Box Office (Video)

Bilbo vs. Ron Burgundy was the marquee battle at the box-office this weekend, but it was the performance of Oscar frontrunner “American Hustle” that caught the eye of industry observers.

While “The Hobbit: The Desolation of Smaug” was holding off Will Ferrell’s “Anchorman 2: The Legend Continues” for the top spot, David O. Russell’s raucous drama was battling with Disney’s “Frozen” for third – with a sizzling $19 million.

That’s quite the coming-out party, and some jump from the $740,455 that the Oscar frontrunner brought in from six theaters last weekend. It makes Sony’s decision to forego the platform release and take the big leap — into 2,507 theaters — look pretty good.  Read More...


http://www.thewrap.com/american-hustle-expansion-explosion-bodes-well-box-office/

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