'Avatar' Midnight Screenings Pull in $3.5 Mil - Featured

Director James Cameron's big-budget film "Avatar" took in $3.5 million at its initial midnight screenings on Friday in the United States and Canada, ticket tracker Hollywood.com Box Office said on Friday.


That figure pales in comparison to other, recent openings of highly anticipated films like "The Twilight Saga: New Moon," which raked in a record $26.3 million for its debut midnight screenings in November.


The movie, backed by News Corp's 20th Century Fox studio, is among the most expensive made. Fox has said it cost $237 million to make, but media reports have speculated its true pricetag is around $300 million. Fox has said it will spend another $150 million to market the movie worldwide.


Box office watchers expect it will rake in more than $75 million at U.S. and Canadian theaters this weekend, which would be a solid start for the movie that will also play in 3-D.

Comments

4 comments

Picture?type=square&height=200&width=200
×

What's wrong with this comment?

Let us know why you think this comment is inappropriate.

Dec 19, 2009 10:50PM EST

It rocked my world.

Hidden profile
×

What's wrong with this comment?

Let us know why you think this comment is inappropriate.

ldewald
Dec 20, 2009 2:28AM EST

Awesome movie!

Default avatar cat
×

What's wrong with this comment?

Let us know why you think this comment is inappropriate.

Dec 20, 2009 1:28PM EST

visually its awesome, as a story its not that great or original.

Default avatar cat
×

What's wrong with this comment?

Let us know why you think this comment is inappropriate.

Dec 21, 2009 4:35PM EST

one of the best movies ever

Want to comment on this? First, you must log in to your SideReel account!