Why is Chuck not as popular as it should be?

I would like to pose this question to fans of chuck and non fans alike,Chuck as a concept is quite simple and seems to have all the necessary elements needed to get a high rating however the show suffers from low ratings The show has a beautiful women co lead a geek everyman co lead and the smart and witty writing far superior to all of the ratings successful comedy's i have seen.I would appreciate some feedback on what chuck could do to garner a larger audience without jumping the shark or completely betraying its concept.

PLEASE THOSE OF YOU WHO HELPED SAVE CHUCK NOW MUST HELP IT THRIVE.

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firefly115
Jul 15, 2009 5:11PM EDT

Chuck is on at the same time as Big Bang Theory. You can't have two shows that are both going after the 'geek' factor on at the same time. People have to choose which one to watch...

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RachelLEditor
Jul 15, 2009 8:15PM EDT

I think that the NBC promos for the show don't tend to do it justice. It tends to overemphasize the show's sillier aspects and I fear that this might turn people off who assume its all goof and no substance.Also...it's up against not just BBT but a bunch of other popular series - House, Gossip Girl, etc. - so it has just had a really tough time slot.

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Jul 15, 2009 11:13PM EDT

I don't recall seeing it advertised here at all, so it might be missing the international audience as well.

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Jul 16, 2009 12:56AM EDT

Some more ads and a little more twists, not bend the humor and action factors but have at leasts some twist endings because I LOVE THE SHOW BUT IT IS GETTING PREDICTABLE AT SOME POINTS, maybe having some stuff that attracted other peoples attention, because we know that the CW gets alot of attention but NBC can sometimes fly under the radar. Pick up the ads and send them to the most popular channels, that should get some attention.

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Jul 16, 2009 1:57AM EDT

It's so tragic, and yet so true- Chuck, much like Arrested Development and Firefly before it, are bizarrely underappreciated and underwatched. As someone who normally absolutely rejects the idea of being a completely enthusiastic fan of a network tv show, I am completely enthralled by Chuck. Yet, with such a wittily funny and brilliantly written show, one of the most talented casts that's been assembled in quite a long time, not to mention chemistry and quality performance, it still fails to draw the kind of audience that "The Office" does. Every person I've been able to get to watch even one episode has immediately become a fan. Tell all of your friends, or at least the ones you'd give tv show recommendations to. And make sure they don't just forget about it, watch an episode with them. They'll get hooked!

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Jul 16, 2009 2:50PM EDT

I agree with those noting its advertising as an issue, but that noted, I think it's a tricky one to properly advertise for. I think when I watched the series premiere, I expected a little more drama, and if that's what you're looking for, then Chuck is going to disappoint. So maybe that's why NBC shifted to promoting the comedy part, which is why I ended up loving it, but they somehow need to better promote both sides of it so it can capture a larger audience.
There are plenty of people who probably watched the first episode, didn't get it or didn't get what they expected and gave up, so I think our best bet as fans is to spread the word about what Chuck really is, and maybe more people will give it another or a first chance!

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Jul 30, 2009 7:31PM EDT

i don't think chuck should have too many twists because then the plot will turn into a big unexplained mess like heroes did. I think if it played at a different time it would be more popular but its harder for people to watch beginning in the 3rd season.That is so true about firefly, why on earth would they want to cancel it?

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Dec 17, 2009 9:40AM EST

I've actually asked people about it, and I was surprised to find out that there are a large number of people who has watched this show, but doesn't understand the humor. They're also the ones who's comedy usually required a laugh-track so they know when to laugh.
Advertising is also a huge part of this show. I actually only knew about it because I accidentally stumbled upon an interview for this show in the middle of the day. However, I didn't see any advertisements for this show at night at all. I think if NBC shifts promotion so Chuck is promoted more, with posters and TV advertisements, then the ratings for this show will go up.

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Jan 11, 2010 1:06AM EST

When people ask me what Chuck's about, I notice that my reply always sounds all mixed up and unappealing. It's hard to explain why Chuck is so appealing because it is a big mix of different genres. And with all its big competitors that all focus on one thing, pulling people away from another favorite in the same time slot to Chuck makes it almost seem shallow or lacking. Chuck almost comes across as a jack-of-all-trades but master of none. Explaining to people [that Chuck takes really good writing and execution to bring a bunch of excellent genres into one goody bag] is a much harder task than saying: watch Big Bang Theory -- it's hilarious geek humor.

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