Sterling, Cooper, Draper, and Pryce are open for business! Last season left off with the crew all gathered in a hotel room receiving their first phone call. The season 4 premiere of MAD MEN âPublic Relationsâ appears to pick up close to one year later. The agency has office space now, although not enough for what they perceive their status requires, but itâs a start. At first I was baffled by the lack of a conference room table, but later realized when the coffee table appeared, there was simply no room for it.
The new agency seems to come at a cost to Don Draper. Clients and journalists alike find him to be the driving force which thereby creates demand from all sides for his time. Don is expected to be at every meeting, meet with every client, and generate a brilliant ad campaign for every customer. The problem, of course, is that Don has no driving force behind him. With Betty out of his life, but apparently not out of his house, Don wastes his time outside the office with hookers and shoe shining in the gloomiest of all apartments. Roger Sterling was right on the mark when he envisioned Donâs home life. While Rogerâs attempts to set Don up with the wife of the good old Reverend Newlin of True Blood seemed like a good idea, her idea to wait until New Yearâs to see if it keeps when it was barely Thanksgiving, will probably only result in Don moving on to the next conquest. Who knows though, perhaps someone saying no to Don will be a good thing.
Pete, Peggy and the new copyrighter, Joeyâs idea to stage a fight over a ham for a client sounded brilliant at first blush, but I donât think any of them expected the consequences that culminated in Peggy begging Don for bail money. You canât blame them for not consulting Don first. For most of the episode, he didnât really seem to be all there. If only I could take a nap on the couch in my office after an afternoon of drinking to escape the fact that clients are bailing left and right.
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