CW + MRC = Failure (+ Jericho Reruns)


The CW has just sent a little Valentine over to Media Rights Capital. Because the relationship brought neither party any Easy Money, the partnership is In Harm's Way.


In short: "The CW has terminated its Sunday night time-buy deal with Media Rights Capital." Variety


Says The CW: "The MRC shows are simply not working. To that end, we have made a business and programming decision to protect our network and your local interests on Sunday for the remainder of the season."


Both Easy Money and Valentine were already canceled and no longer producing new episodes and frankly, I'm not even sure what happened to In Harm's Way.


Beginning next Sunday (November 30), no MRC shows will air on the network. The CW will fill their Sunday evenings (beginning at 6PM) with reruns of Everybody Hates Chris, The Game, The Drew Carey Show and get this...Jericho (at 7PM). Movies will air in the 8PM block.

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