Lauren Conrad Returns to MTV for Third Reality Series

MTV just can't let go of Lauren Conrad, the girl next door from Laguna Beach who became a tabloid fixture and the network's biggest star with the advent of The Hills.

Conrad announced Friday that she will soon be returning to the network that made her famous, starring in what will be her third reality series. The news arrives after she very loudly shut the door on doing reality TV, a genre she was oh so over after five seasons of fighting with and crying over friends for The Hills' cameras.

Now, less than two years after she called it quits, Conrad's back with a business to promote.

Unlike her previous shows, Conrad and MTV said the new series will focus almost exclusively on her professional career as she tries to start her own fashion house from scratch. Conrad told On Air with Ryan Seacrest that filming will start around October. Gail Berman and Lloyd Braun will produce.

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