MTV Introduces New Category at 2011 VMAs

The Video Music Awards have seen a lot of change with regards to categories in its almost three decades of existence. For every "Video of the Year" or "Best New Artist", there's a "Best Long-Form Video", "Quadruple Threat of the Year", and "Best Post-Modern Video", so hearing that the 2011 ceremony would be tweaking the format just a bit wasn't much of a surprise.

The tweak this year is the addition of "Best Video with a Message", which celebrates the pop music out there that tried to empower instead of simply make us dance. With subjects ranging from self-esteem to prejudice, bullying, and domestic violence, it's a nice addition to the ceremony and contains more big singles than you might be thinking. Katy Perry brings her nomination total to 10 with another nod for "Firework", while award favorites Eminem, Lady Gaga, Taylor Swift, and Pink also bring in nominations for their respective positive-leaning videos. Rounding out the category is punk band Rise Against with their first VMA nomination, this time for "Make It Stop", a video reassuring LGBT teens that "It Gets Better". Read More...


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