How ‘The Conjuring,’ ‘We’re the Millers’ Became New Line’s Unlikely Summer Smashes

In a summer of superheroes, cartooned critters and bloated budgets, New Line Cinemas beat the odds by betting on a pair of low-cost films that defied expectations to become two of the most profitable hits of the year.

Going into blockbuster season, “The Conjuring” and “We’re the Millers” were barely a blip on the radar. The talk was squarely centered on “Iron Man 3? and “Man of Steel,” with very little buzz left over for a gross-out comedy about an unlikely tribe of drug mules and a horror film without any A-list stars.  Read More...


http://www.thewrap.com/how-the-conjuring-were-the-millers-gave-new-line-two-unlikely-summer-smashes/

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