Jimmy Kimmel Hawks Tostitos On-Air for ‘Worst Contest Ever’ (Video)

Jimmy Kimmel is doing one of TV’s most overt product placements with a new campaign for Tostitos. But before you object to advertising in the middle of his show, he wants you to know he knows how silly it is.

The have-it-both-ways approach allows Kimmel to maintain his dignity and ironic detachment even as he hawks tortilla chips during his show. His “Worst Contest However” — announced on Thursday’s “Jimmy Kimmel Live” — invites viewers to mail him Tostitos that he may or may not eat during the Tostitos Fiesta Bowl.

  Read More....



Want to comment on this? First, you must log in to your SideReel account!