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Web TV: Katy Perry Responds To Key of Awesome's "California Gurls" Parody

Over-tanned, buxom and gold-digging ladies of Hollywood (surely there are one or two out there?), according to Katy Perry, her inescapable summer jam "California Gurls" is not about you. When shown Key of Awesome 's parody of her hit video during an interview with YouTube, Perry pointed out, "I don't really like those L.A. girls -- because I'm not really talking about Hollywood girls in "California Gurls", 'cause those are fake bitches." She also takes about five minutes to explain the concept of her whipped cream boobs from the vid. (Hey -- this is complex stuff.) Check out more at the source below! Read More at Source

Web TV: Key of Awesome's "California Gurls" Parody is a YouTube Hit

It's not often you get a genuinely funny video music parody, but recently we've had quite a few hitting the Internet. One of my favourites is the sublime Newport State of Mind, a Jay-Z and Alicia Keys workout by Welsh rapper Alex Warren and singer Terema Wainwright, but this effort from the Key of Awesome team certainly gives it a run for its money. The American parody kings have already racked up the best part of seven million YouTube hits with their cleverly crafted re-imagination of Katy Perry's California Gurls featuring Snoop Dogg, and the track just keeps rising up the viral charts. Read More at the Source

Web TV: After Drought, Hope for Shows Made for Web

When Illeana Douglas, long active in independent film, wanted to make a show about a Hollywood actress who becomes a cog in a blue-collar wheel, she turned to the Web and to an unusual ally, Ikea. She persuaded Ikea, the Swedish furniture maker, to be the sole sponsor of her Web video show, Easy to Assemble , in which she plays an employee. The most recent episodes, from October through February, drew more than 1.5 million views each month. At home late last month, getting ready for an awards festival where her show would be honored, Ms. Douglas was dressed in a yellow Ikea jumpsuit, mimicking her character. "The brand is a co-worker in the story line," she said, adding that Ikea does not actually make jumpsuits, so she made one herself. After a protracted drought, money is trickling back into the professional Web video industry. So-called branded entertainment deals like the one by Ikea are becoming more common, helping to nourish new programming. And venture capital firms are also paying new attention to the industry. My Damn Channel, which distributes "Easy to Assemble," will announce a $4.4 million infusion of financing on Monday, joining companies like and Machinima in raising money this year. Read More at the Source