The term "Flower Boy" is used to describe a young, handsome, baby-faced boy who makes everyone swoon for him at first sight. He might be rich too. Cha Chi Soo (played by the charming Jung Il Woo from 49 Days) is one such "flower boy," and is an arrogant high school student who happens to be the son of the biggest food conglomerate in Korea. As his family owns his high school, he lords over his fellow classmates and teachers, making them respect him out of fear. However, he ends up working a local ramen shop, where only such "flower boys" are allowed to work. The shop is run by Yang Eun Bi (Lee Chung Ah), a feisty graduate student preparing for her civil service exam. Chi Soo and Eun Bi butt heads from the moment they meet. Meanwhile, he encounters a "genius chef" Choi Kang Hyuk (played by Lee Ki Woo) and crushes on his high school teacher (Kim Ye Won).